Known as the King of Tex-Mex rock and roll, Joe King Carrasco, creates a stylistic borderland of pop rock and Latin rhythms. His cross-cultural stew blends cumbias, calypso, salsa, surf, reggae, and Latin-tinged polkas. It has been a long road, coming from Dumas,Texas, a dusty little west Texas town where in the 7th grade he started playing in garage bands. In his late teens, he was often lured to the beaches in Southern Mexico and was drawn to the Mexican music he was hearing around him. Back in Texas he joined up with future members of the Texas Tornados and in 1979 released his 1st LP titled Tex-Mex Rock & Roll.  Somehow this record made its way to England and was re-released by Big Beat Records. Elvis Costello remarked in the press that it was "better than the Police".

In 1979, he formed Joe King Carrasco and the Crowns featuring Vox organ-driven Tex-mex pop. The Crowns, released their first single, Party Weekend, and the label chase began and soon the band was playing chic New York venues and generating lines around the block. The band became one of the first American groups signed to England's legendary Stiff Records. During this time Joe toured extensively throughout Europe, Central America, Bolivia and Columbia as well as across the USA and Canada, consistently delivering high energy performances where dancing was the numero uno priority.

Rounding out his assault on the International music scene with an in-depth interview in Rolling Stone Magazine and an appearance performing his music on Saturday Night Live. His song Party Weekend which is still known as the quintessential party anthem, was re-released by MTV as Party Christmas, making Joe King Carrasco a household name to MTV viewers across the country.

Even with all this going on Joe knew he was ready to take his music to a new level. It was on the Stiff Records, Sons of Stiff Tour, while traveling with a British-born Jamaican band called The Equators, that Joe picked up much of his reggae influence. After returning from a very successfull year on the road, he put this experience to work and recorded the reggae flavored song "Don't Let a Woman (Make a Fool Out of You)" on his album Synapse Gap for MCA Records where he had the King of pop, Michael Jackson, singing background harmonies.

Joe's music is enhanced with an even greater Latin influence after living and studying in Nicaragua in the mid 1980's. His songs dealt with the unjust political situation of that period in Central America, and the resulting albums were; "Bordertown", "Bandido Rock" (off of which the song "Pachucco Hop" was recorded by the French group Mano Negra on thier first platinum selling CD), and "Royal Loyal & Live" (with the only live recording of the hit song Party Weekend).

Several years ago, His Majesty took a few left turns at Nogales and wound up playing with his band at a bar called Pancho y Lefty's in San Miguel de Allende, Mexico. There, the Tex-Mex fell into a slow cool cumbia/reggae groove. This style seemed to be the musical answer to what Joe had been searching for from the Mayan pyramids to the shores of Lake Titicaca. This mystical conbination of Latino and Caribbean, with a little bit of Sam The Sham thrown in for a spicy flavor, has evolved into a style Joe has termed "tequila reggae". This influence can be felt in his more recent recordings including Dia de Los Muertos, Hot Sun, and Hey Te Guacho Cucaracho.

In early 1996 Joes' song Tell Me was recorded by The Texas Tornados, and sung by Freddy Fender, on his record, Canciones Di Mi Barrio. His music has been placed on numerous movie soundtracks including Tin Cup starring Kevin Costner, Breathless with Richard Gere, James Gardners' Rockford Files, and more.

Joe King Carrasco has found his musical home at Nacho Daddy in Puerto Vallarta, a Mex-Tex restaurant and club. Its walls are tapered with memories, such as posters and photographs of Joes' musical history and travels around the world. Holding court at Nacho Daddy gives Joe King a palace to rock his Tex Mex and transport those who drink the magic flavored "margaritas" to a place where the "Party Weekend" goes on forever.

Joe King Carrasco has been involved in acting for many years but in 2009 he stepped into the roles of writer and director with the release of his first film "Rancho No Tengo". The soundtrack with the same name was released in 2008 and is certainly one of Joe's most versatile albums to date.

For many years, Joe has donated his time and music to make P.S.A.'s for the Tx. Parks & Wildlife Dept., helping to spread the word about keeping our beaches clean. In 1978 Joe's father was killed by a drunk driver. So he welcomed the opportunity to work with and support Tx.'s S.O.B.E.R.program, educating people about the pitfalls of driving while intoxicated.

Joe likes to play and write music as much as he can, in the tropics and on the beach where every night is Saturday night. Playing as much as he wants in area venues, many weeks he does 5 shows at various locations, he's spending much of his spare time writing music, attending advanced spanish classes, and relentlessly searching for the perfect desolate beach to hang out with his dogs.  He can often be found exploring the twisty backroads fom Coahuila all the way to Chiapas, chasing down good inspiration for another Tex-Mex song.

With thousands of live performances under his belt, a dozen albums to his credit, and fans circling the globe, it's little wonder Joe King Carrasco is still the #1 party act on the planet.